Regional Marketing Strategy
Interior and Northern BC Property
Selling unique residential and commercial property in Interior and Northern BC demands hands on experience and knowledge of the local districts and regional markets. We list property from the Fraser Valley to the Yukon border and we keep our finger on the pulse of regional market trends.
Our commanding system starts with creation of a compelling digital listing to showcase all the distinctive features of your home or business. Your property listing is then sent directly to the exact niche of targeted buyers through our global networking efforts that include; international trade shows, targeted social media campaigns, niche print advertising, and to our impressive international database of qualified buyers and investors.
Over 75% of our 3A® Group sales are not MLS related, and over 43% of our purchasers are international buyers. Our marketing efforts focuses not only on British Columbia; we includes countries like; Germany, Holland, Austria, Switzerland, the United Kingdom, the US, and across Canada.
Strategic Marketing Components
Digital Property Profile - a compelling listing description, detailed documents, maps, executive interior and exterior photos and stunning drone video.
For Sale Signage - a valuable part of property marketing, we get calls, people see them. Rural and remote listings on secondary and forest service roads require signs to ensure buyers view the correct location.
MLS® www.realtor.ca - The Multiple Listing Service for BC with 23,000 members and Realtors is used for a high level of cooperation in the Real Estate Industry.
Global Buyers Database - Your listing sent directly to our global database of motivated buyers seeking BC's Lifestyle Properties.
Social Media Marketing While it may seem overwhelming, its importance cannot be overstated. Sophisticated targeted campaigns that attract qualified visitors to your muti-media online listing with exposure to a mass presence of social media followers. The right social media marketing will lead to increased traffic, higher conversion rates, improved brand loyalty, we utilize several social media channels including Facebook, Youtube, Pinterest, Adwerx, and Linkedin.
Trade Shows - We invest in sponsorships and local and international trade shows including; The BC Outdoor Show, Wild & Hund in Germany, livestock shows, conventions and special networking events.
News & New Listings Newsletter - An informative monthly, with featured listings, market news, trends, statistics emailed to our clients and prospects around the globe.
We invest in executive design services for all print, web and video advertising created for our clients. The highly read publications we advertise in include:
The Western Investor www.westerninvestor.com - delivers commercial real estate, franchising and business investment news to industry professionals and private investors in B.C., Alberta, Saskatchewan and Manitoba.
Cottage Life Magazine www.cottagelife.com - A genuinely Canadian magazine focusing on cottage lifestyle content. First published in the summer of 1988, the publication features how-to articles, buying guides, and cottage living tips.
Welt am Sonntag www.welt.de - Welt am Sonntag is the biggest German-speaking Sunday newspaper published in Europe. Utilizes bi-weekly direct mail programs that cultivate property interest.
Country Life in BC www.countrylifeinbc.com - Since 1915, Country Life in BC has been the agricultural news source for BC farmers, ranchers and horticulturists.
BELLEVUE www.bellevue.de - Europe's largest real estate magazine - a flagship publication that has been on the market for more than 20 years. Every month, readers will find the most beautiful properties for sale in Germany and worldwide, unique property sales, tips on buying luxury properties and more.
Harrison Agassiz Observer - The Harrison Observer is read by locals in the Fraser Valley and thousands of visitors to BC every year.
Home by Design Magazine Our branded Customer Magazine, specially printed for our existing Clients, is sent out six times per year to our database worldwide.
Our proven marketing has successfully SOLD remote and rural properties from Hope, BC to the Yukon border for many years. We know the land base, the regions, the waterways, and the welcoming communities that make British Columbia the most diverse and beautiful place to live, work and play. Let us take care of all the components needed to showcase your unique property to the right buyer.
The 3A Group are members in good standing of the following Real Estate Associations: